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Marketing
Commitment
- To get your property fully exposed to the market as quickly as possible
- To help you net the most possible money
- To make every qualified buyer in the market aware of your property
- To maintain good communications with you
Action Items
Prior to putting your house on the market
- In depth consultation to establish your goals
- Review property condition and improvements
- Evaluate the competition
- Establish fair market value
- Make suggestions that will make property more saleable
- Schedule any necessary pre-sales inspections
- Order a 3-R Report and Preliminary Title Report
- Assist in filing out all forms and disclosures
Marketing
- Schedule photo shoot
- Enter listing into Bay Counties Real Estate Information Services
- Enter listing on Internet - craigslist, zephyr website
- Create property-specific website
- Put your property on Vitual Tour on the Internet
- Design custom property statement (example)
- Include your property in my email Newsletter (example)(Email me to subscribe)
- Advertise your listing in the monthly Potrero View newspaper (example)
Prepare property for sale
- Install "For Sale" sign
- Submit "Open House" newspaper ad
- Schedule city wide Broker's Tour
- Schedule tour for my office
- Deliver statements to 700 local real estate agents (example)
- Mail "New Listing" cards to 200 of your neighbors (example)
During Marketing Period
- Hold weekly "Open House" on Sundays and Tuesdays as agreed to
- Personally accompany all showings by other agents with clients
- Be knowledgeable about all aspects of the property
- Track buyer and agent comments
- Give Seller weekly updates on activity and market conditions
- Discuss market position and price adjustments
Success
All offers will be presented directly to you. I will be available to advise you and help obtain the best price possible. Once an offer is ratified I will be there every step of the way to see that the buyer removes each and every condition in a timely manner and that solutions are found for any problems that may arise. Your proceeds will be delivered to you at closing.
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